✨ New perfume concrete: when innovation meets emotion.
Laboratoires BEA’s cosmetic innovation also extends to unexpected formats.
Our R&D teams took on a technical and sensory challenge: to create a solid, transparent, glittery perfume concrete that is as beautiful to look at as it is pleasant to apply.
30 tests were needed to find the right balance between perfect glide, staying power on the skin, and above all, long-lasting visible glitter.
It was a real work of art, resulting in a playful, refined, high-end product.
And because innovation must also be responsible, we select safe and natural glitter from specialized suppliers, in line with our commitment to more sustainable beauty 🍃
Designed to appeal to both luxury brands and the children’s and teen market, this new fragrance concentrate opens up a world of possibilities for customization!
